Roundtable: And Now a Word from Your Sponsors... Crafting Sponsorship Opportunities and Other Ways to Grow Revenue

Date: Tuesday, August 12, 2025
Time: 4:00pm - 5:00pm
Location: Zoom Meeting

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This event takes place from 4:00 pm ET - 5:00 pm ET

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Sponsorship revenue is a crucial part of an association’s income and is often the largest source of non-dues revenue.  A sponsorship program supports the council’s activities, helps build and expand strategic relationships, diversifies funding sources, and adds the credibility of your partners to your association. In return, sponsors display their generosity and increase brand awareness.  In today’s world of increasing expenses, it’s more important than ever to have a sponsorship program in place.

Attend this event to:​

  • Learn from other councils about their sponsorship programs
  • Get creative with regard to sponsorship opportunities
  • Discuss sponsorship best practices
  • Discuss other forms of non-dues revenue
  • Dive into budgeting basics and strategies to manage revenue and financial reporting

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